{"id":6838,"date":"2025-01-13T15:11:55","date_gmt":"2025-01-13T14:11:55","guid":{"rendered":"https:\/\/floramedia.de\/?post_type=project&#038;p=6838"},"modified":"2025-01-23T14:42:06","modified_gmt":"2025-01-23T13:42:06","slug":"perennials-for-people-and-nature","status":"publish","type":"project","link":"https:\/\/floramedia.de\/en\/project\/perennials-for-people-and-nature\/","title":{"rendered":"Perennials for People and Nature"},"content":{"rendered":"<div class=\"vce-row-container\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" data-vce-stretch-content=\"true\" id=\"el-b86f42e1\" data-vce-do-apply=\"all el-b86f42e1\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-a0a37940\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-a0a37940\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-a0a37940\"><div class=\"vce-text-block text-black fm-backlink\"><div class=\"vce-text-block-wrapper vce\" id=\"el-e32b74db\" data-vce-do-apply=\"all el-e32b74db\"><p><a href=\"https:\/\/floramedia.de\/en\/projects\/\">Projects<\/a><\/p><\/div><\/div><div class=\"vce-shortcode\"><div class=\"vce-shortcode-wrapper vce\" id=\"el-0a1d3ae9\" data-vce-do-apply=\"all el-0a1d3ae9\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-0ba7a3a3\" data-vce-do-apply=\"all el-0ba7a3a3\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-3fed8149\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-3fed8149\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-3fed8149\"><div class=\"vce-text-block fm-page-title text-uppercase text-green\"><div class=\"vce-text-block-wrapper vce\" id=\"el-ac2bcd67\" data-vce-do-apply=\"all el-ac2bcd67\"><h1 style=\"text-align: center;\">Perennials for People and Nature<\/h1><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-45 vce-row-content--top\" id=\"el-1ced66f3\" data-vce-do-apply=\"all el-1ced66f3\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-100p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-7371a502\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-7371a502\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-7371a502\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-3d662374\" data-vce-do-apply=\"all el-3d662374\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 1800px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 50.6667%;\"><img decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/11\/Moodbild_mit-Etiketten.jpg\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/11\/Moodbild_mit-Etiketten.jpg\" data-attachment-id=\"4457\" alt=\"\" title=\"Moodbild_mit Etiketten\"><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-9dc8452d\" data-vce-do-apply=\"all el-9dc8452d\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-e3577d81\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-e3577d81\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-e3577d81\"><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-aab5effb\" data-vce-do-apply=\"all el-aab5effb\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-70p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-d2f46370\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-d2f46370\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-d2f46370\"><div class=\"vce-text-block m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-d7c93033\" data-vce-do-apply=\"all el-d7c93033\"><h3><strong>Plants are not only beautiful and useful, but also a valuable part of our ecosystem<\/strong><\/h3>\n<h4><strong> &nbsp;&nbsp;<\/strong><\/h4>\n<p>Plants are wonders of nature: they look beautiful, emit wonderful fragrances, possess healing properties, and serve as a food source for important insects within our ecosystem. Plants like perennials often form the heart of a vibrant garden.<br><br>Due to their great importance to us and to environmental health, responsible production is essential. Through more sustainable practices, people can give back to nature and make a positive impact.<br><br>This is exactly the mission embraced by <a href=\"https:\/\/www.master-stauden.de\/startseite\/index.php\" target=\"_blank\" rel=\"noopener\">Master Stauden<\/a> in Holm. Here, perennials are produced naturally, durably, and sustainably, with regional cultivation, short transport routes, and climate-adapted plants.<br><br>For the redesign and new product line, Master Stauden relied on Floramedia\u2019s expertise, knowledge, and passion.<\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-30p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-edbfc098\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-edbfc098\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-edbfc098\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-f1ae1d4c\" data-vce-do-apply=\"all el-f1ae1d4c\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 300px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 100%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"300\" height=\"300\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/Natuerlich_Siegel_MasterStauden-300x300.png 300w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/Natuerlich_Siegel_MasterStauden-320x320.png 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/Natuerlich_Siegel_MasterStauden-480x480.png 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/Natuerlich_Siegel_MasterStauden-800x800.png 800w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/Natuerlich_Siegel_MasterStauden-300x300.png\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/Natuerlich_Siegel_MasterStauden.png\" data-attachment-id=\"4291\"  alt=\"Natuerlich Siegel Master Stauden\" title=\"Natuerlich Siegel Master Stauden\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-f985f0f5\" data-vce-do-apply=\"all el-f985f0f5\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-d52c37f8\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-d52c37f8\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-d52c37f8\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-597ba0e1\" data-vce-do-apply=\"all el-597ba0e1\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 1024px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 77.2461%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"1024\" height=\"791\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/MasterStauden_MenschNatur_Moodboard_edit-1-1024x791.jpg 1024w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/MasterStauden_MenschNatur_Moodboard_edit-1-320x247.jpg 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/MasterStauden_MenschNatur_Moodboard_edit-1-480x371.jpg 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/MasterStauden_MenschNatur_Moodboard_edit-1-800x618.jpg 800w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/MasterStauden_MenschNatur_Moodboard_edit-1-1024x791.jpg\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/MasterStauden_MenschNatur_Moodboard_edit-1.jpg\" data-attachment-id=\"4765\"  alt=\"Moodboard Konzept Stauden f\u00fcr Mensch und Natur \" title=\"Moodboard Konzept Stauden f\u00fcr Mensch und Natur \" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-65a82713\" data-vce-do-apply=\"all el-65a82713\"><p style=\"text-align: left;\"><span style=\"font-size: 12pt;\">Moodboard \u2013 First ieas for the concept<\/span><\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first\" id=\"el-b8dc84b5\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b8dc84b5\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b8dc84b5\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-a38a72a4\" data-vce-do-apply=\"all el-a38a72a4\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 1024px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 77.2461%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"1024\" height=\"791\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/Zusammenstellung-1-1024x791.jpg 1024w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/Zusammenstellung-1-320x247.jpg 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/Zusammenstellung-1-480x371.jpg 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/Zusammenstellung-1-800x618.jpg 800w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/Zusammenstellung-1-1024x791.jpg\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/Zusammenstellung-1.jpg\" data-attachment-id=\"4767\"  alt=\"\" title=\"Zusammenstellung\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-9e88a0e0\" data-vce-do-apply=\"all el-9e88a0e0\"><p style=\"text-align: left;\"><span style=\"font-size: 12pt;\">Basic layout<\/span><\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-b4a6a7b1\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b4a6a7b1\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b4a6a7b1\"><div class=\"vce-single-image-container vce-single-image--align-left\"><div class=\"vce vce-single-image-wrapper\" id=\"el-777410d8\" data-vce-do-apply=\"all el-777410d8\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 1100px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 77.2727%;\"><img decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/zwei_Etiketten-1.jpg\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/zwei_Etiketten-1.jpg\" data-attachment-id=\"4769\" alt=\"\" title=\"zwei_Etiketten\"><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-f80bd344\" data-vce-do-apply=\"all el-f80bd344\"><p style=\"text-align: left;\"><span style=\"font-size: 12pt;\">Final layout<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-text-block m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-a2ade473\" data-vce-do-apply=\"all el-a2ade473\"><h3><strong>Perennials for People and Nature \u2013 A Unique Overall Concept<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>The commitment to sustainability should be given a platform through a unique <a href=\"https:\/\/floramedia.de\/marketing-und-kommunikation\/marketing-konzeption\/\">marketing and design concept<\/a>, which led to the creation of \"Perennials for People and Nature.\" An initial briefing identified key aspects important to the client, such as a natural and fresh look that further emphasizes the connection between people and plants, as well as the adaptability of the design for other series and media to cater to different thematic focuses.<\/p>\n<p>The new design is characterized by its bold, fresh colors set against a natural background. Accent elements shaping the product image reflect the overall concept seamlessly.<br><br>\"Perennials for People and Nature\" was developed as a graphic and illustrative composition of elements, creating a concept that conveys its unique, individual character and can be easily expanded. The fresh look captures attention at the point of sale (POS) and raises awareness for ecological action.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--middle\" id=\"el-d03d345b\" data-vce-do-apply=\"all el-d03d345b\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-a136cee4\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-a136cee4\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-a136cee4\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-05ebe73a\" data-vce-do-apply=\"all el-05ebe73a\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 612px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 167.32%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"612\" height=\"1024\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20155-20_8_2021-320x535.png 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20155-20_8_2021-480x803.png 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20155-20_8_2021-612x1024.png 612w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20155-20_8_2021-612x1024.png\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/FGMTSMN20155-20_8_2021.png\" data-attachment-id=\"4323\"  alt=\"\" title=\"FGMTSMN20155-20_8_2021\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first\" id=\"el-cbdf8e09\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-cbdf8e09\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-cbdf8e09\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-7221eb26\" data-vce-do-apply=\"all el-7221eb26\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 612px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 167.32%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"612\" height=\"1024\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20100-20_8_2021-320x535.png 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20100-20_8_2021-480x803.png 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20100-20_8_2021-612x1024.png 612w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20100-20_8_2021-612x1024.png\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/FGMTSMN20100-20_8_2021.png\" data-attachment-id=\"4321\"  alt=\"\" title=\"FGMTSMN20100-20_8_2021\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first\" id=\"el-46e7eb10\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-46e7eb10\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-46e7eb10\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-c202990e\" data-vce-do-apply=\"all el-c202990e\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 612px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 167.32%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"612\" height=\"1024\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20170-20_8_2021-320x535.png 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20170-20_8_2021-480x803.png 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20170-20_8_2021-612x1024.png 612w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20170-20_8_2021-612x1024.png\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/FGMTSMN20170-20_8_2021.png\" data-attachment-id=\"4315\"  alt=\"\" title=\"FGMTSMN20170-20_8_2021\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-590c6e74\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-590c6e74\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-590c6e74\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-fe910b88\" data-vce-do-apply=\"all el-fe910b88\"><figure><div class=\"vce-single-image-figure-inner\" style=\"width: 612px;\"><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"width: 100%; padding-bottom: 167.32%;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\"  width=\"612\" height=\"1024\" srcset=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20128-20_8_2021-320x535.png 320w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20128-20_8_2021-480x803.png 480w, https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20128-20_8_2021-612x1024.png 612w\" src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2025\/01\/FGMTSMN20128-20_8_2021-612x1024.png\" data-img-src=\"https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/FGMTSMN20128-20_8_2021.png\" data-attachment-id=\"4317\"  alt=\"\" title=\"FGMTSMN20128-20_8_2021\" \/><\/div><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-45 vce-row-content--top\" id=\"el-5a989c75\" data-vce-do-apply=\"all el-5a989c75\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-100p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-71d4660d\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-71d4660d\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-71d4660d\"><div class=\"vce-shortcode\"><div class=\"vce-shortcode-wrapper vce\" id=\"el-05d05b8c\" data-vce-do-apply=\"all el-05d05b8c\"><div class=\"fm-sharrer\"><a class=\"icon-circle-32\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/floramedia.de\/en\/project\/perennials-for-people-and-nature\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span class=\"dashicons dashicons-facebook-alt\"><\/span><\/a> <a class=\"icon-circle-32\" href=\"https:\/\/twitter.com\/intent\/tweet?url=https:\/\/floramedia.de\/en\/project\/perennials-for-people-and-nature\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span class=\"dashicons dashicons-twitter\"><\/span><\/a>  <a class=\"icon-circle-32\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https:\/\/floramedia.de\/en\/project\/perennials-for-people-and-nature\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><span class=\"dashicons dashicons-linkedin\"><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-368253b0\" data-vce-do-apply=\"all el-368253b0\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-100p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-af86883e\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-af86883e\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-af86883e\"><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--bottom\" id=\"el-5c995be5\" data-vce-do-apply=\"all el-5c995be5\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-119751ca\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-119751ca\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-119751ca\"><div class=\"vce-text-block text-green text-uppercase font-xl\"><div class=\"vce-text-block-wrapper vce\" id=\"el-525b12a4\" data-vce-do-apply=\"all el-525b12a4\"><h2><span style=\"font-family: Roboto;\">further Projects<\/span><\/h2><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-6f9b5df1\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-6f9b5df1\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-6f9b5df1\"><div class=\"vce-button--style-basic-icon-container vce fm-btn-show-all vce-button--style-basic-icon-container--align-right\" id=\"el-97d31150\" data-vce-do-apply=\"margin el-97d31150\"><a class=\"vce-button vce-button--style-basic-icon vce-button--style-basic-icon--border-square vce-button--style-basic-icon--color-empty--b-0-0-0\" href=\"https:\/\/floramedia.de\/en\/projects\/\" title=\"\" data-vce-do-apply=\"padding border background  el-97d31150\"><span class=\"vce-button--style-basic-icon-inner\"><span class=\"vce-button--style-basic-icon-text\">View all projects<\/span><span class=\"vce-button--style-basic-icon-icon vcv-ui-icon-material vcv-ui-icon-material-arrow_forward\"><\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-posts-grid-container fm-grid-related\" style=\"--gapPx: 30px; --columns: 4; --paginationColor: #EEE; --paginationActiveColor: #557CBF; --paginationTextColor: #3d3d3d; --paginationActiveTextColor: #FFF; --paginationHoverColor: #e2e2e2; --paginationActiveHoverColor: #5176b5;\"><div class=\"vce vce-posts-grid-wrapper\" id=\"el-c8153661\" data-vce-do-apply=\"all el-c8153661\"><div class=\"vce-posts-grid-list\"><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.de\/en\/project\/corporate-design-for-gartenbau-ziegler\/\" class=\"vce-post-description-link\" aria-label=\"Corporate Design for Gartenbau Ziegler\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.de\/wp-content\/uploads\/2021\/08\/ZIEGLER_Beitragsbild_edit.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.de\/en\/project\/corporate-design-for-gartenbau-ziegler\/\">Corporate Design for Gartenbau Ziegler<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>A new design with strong recognition value.<\/p>\n<\/div>\n<\/div>\n<\/div><\/article><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.de\/en\/project\/individualised-and-sustainable-seedling-tray\/\" class=\"vce-post-description-link\" aria-label=\"Individualised and sustainable seedling tray\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.de\/wp-content\/uploads\/2021\/10\/Foto_Stapel_Einzel.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.de\/en\/project\/individualised-and-sustainable-seedling-tray\/\">Individualised and sustainable seedling tray<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>Vegetable seedling tray made from kraft paper \u2013 a sustainable solution that also stands out with its simple, yet attractive and timeless design.<\/p>\n<\/div>\n<\/div>\n<\/div><\/article><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.de\/en\/project\/hazera-catalogue-completely-different\/\" class=\"vce-post-description-link\" aria-label=\"Hazera - Catalogue completely different\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.de\/wp-content\/uploads\/2022\/03\/DSC_7219_quadr.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.de\/en\/project\/hazera-catalogue-completely-different\/\">Hazera - Catalogue completely different<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>From a large catalog to seven brochures, all bundled in a modernly designed folder.<\/p>\n<\/div>\n<\/div>\n<\/div><\/article><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.de\/en\/project\/back-to-the-roots-for-wasserpflanzen-baumann\/\" class=\"vce-post-description-link\" aria-label=\"&quot;Back to the roots&quot; for Wasserpflanzen Baumann\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.de\/wp-content\/uploads\/2024\/06\/Baumann_Etikett-2.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.de\/en\/project\/back-to-the-roots-for-wasserpflanzen-baumann\/\">&quot;Back to the roots&quot; for Wasserpflanzen Baumann<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>Our client, Wasserpflanzen Baumann, specializes not only in aquatic plants but also in oxygen-producing plants.<\/p>\n<\/div>\n<\/div>\n<\/div><\/article><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--middle\" id=\"el-a27edc29\" data-vce-do-apply=\"all el-a27edc29\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-66-66p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-453de7c6\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-453de7c6\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-453de7c6\"><div class=\"vce-text-block font-xxl m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-7282ecec\" data-vce-do-apply=\"all el-7282ecec\"><p style=\"line-height: 1.2;\"><strong>Do you want a unique marketing concept for your product?<\/strong><\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-33-33p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-168188bd\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-168188bd\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-168188bd\"><div class=\"vce-button--style-basic-container fm-btn mob-left vce-button--style-basic-container--align-right\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-aa9b0df0\" data-vce-do-apply=\"margin el-aa9b0df0\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-square vce-button--style-basic--size-large vce-button--style-basic--color-b-120-156-74--fff\" href=\"#vcv-popup-2348\" data-vce-do-apply=\"padding border background  el-aa9b0df0\">Contact us<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>For the &#8220;Perennials for People and Nature&#8221; series, a unique marketing and design concept was developed with a focus on sustainability.<\/p>\n","protected":false},"featured_media":6380,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"project_cat":[79,16,52],"proj_tag":[],"proj_options":[22],"class_list":["post-6838","project","type-project","status-publish","has-post-thumbnail","hentry","project_cat-design-2","project_cat-labels","project_cat-marketing-concepts","proj_options-show-on-home","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Perennials for People and Nature - Floramedia.de<\/title>\n<meta name=\"description\" content=\"F\u00fcr die Serie &quot;Stauden f\u00fcr Mensch und Natur&quot; wurde unter dem Anspruch der Nachhaltigkeit ein ganz eigenes Marketing- und Designkonzept entwickelt.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/floramedia.de\/en\/project\/perennials-for-people-and-nature\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Perennials for People and Nature - Floramedia.de\" \/>\n<meta property=\"og:description\" content=\"F\u00fcr die Serie &quot;Stauden f\u00fcr Mensch und Natur&quot; wurde unter dem Anspruch der Nachhaltigkeit ein ganz eigenes Marketing- und Designkonzept entwickelt.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/floramedia.de\/en\/project\/perennials-for-people-and-nature\/\" \/>\n<meta property=\"og:site_name\" content=\"Floramedia.de\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-23T13:42:06+00:00\" 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