Sustainable label design for Topfpflanzen Velmans
Client
Topfpflanzen Velmans
Realisation
March 2020
The sustainable label design
The project with Topfpflanzen Velmans for a new label design by Floramedia shows how the topic of sustainability can not only be implemented holistically, but also makes a product presentation a real eye-catcher. In keeping with the motto ‘Plastic-free I'm in’, plastic-free labels were created on grass paper (cellulose and grass), which can be recycled. The layout captivates with natural textures and hand-drawn illustrations for a high-quality, contemporary natural look. The design appeals to a broad target group and creates a harmonious overall image at the POS.
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